Marketing and Sales Support Blog | Triptych

A Smarter Way to Spotlight What’s Fresh: Keep Your Teams Aligned with the New Products Widget

Written by Ty Spalding | April 1, 2025 at 1:49 PM

Staying ahead in sales and marketing means making sure your teams always have access to the most relevant, high-impact content. But let’s face it—surfacing the right materials at the right time isn’t always easy.

That’s where Triptych’s New Products Widget comes in.

Why We Built It

At Triptych, we’re all about making sales enablement smarter, more efficient, and more intuitive. We heard from clients that they needed something more dynamic—something that adapts as their content evolves.

Enter: the New Products Widget.
This intelligent, data-driven feature makes it easy to spotlight what’s truly new, guiding your users to fresh content as soon as it hits your platform.

 

Key Benefits

Boost Visibility – Get your latest content in front of users, faster
Streamline Decisions – Surface only the 3–4 most impactful products
Tailored Access – Users only see what they’re permitted to
Real-Time Relevance – Built on site-specific activity, not assumptions

This feature helps bridge the gap between your newest marketing efforts and the teams who need them—automatically.

 

How it Works

  • Highlights products flagged as “new” or added in the last 90 days
  • Filters out anything outdated or retired
  • Ranks based on real user engagement
  • Seamlessly integrates into your homepage layout

Whether you're launching new materials, testing campaigns, or updating messaging, the New Products Widget ensures your teams can engage with what’s new—right when they need it.

 

ICYMI: Top Products Widget

Last month, we launched the Top Products Widget to help teams focus on what’s working. It highlights the most used products from the past six months—based on orders and downloads.

Here’s how they work together:

  • Top Products Widget → Surfaces your most popular, proven content

  • New Products Widget → Automatically features what’s new and emerging

Together, they give your users a smart, balanced view: what’s trending and what’s fresh.

 

Get Started

Bringing the New Products Widget to your site is quick and easy. Just contact your Triptych Account Executive or click here] to schedule your setup.