Maximizing Efficiency During Open Enrollment Prep: Insights from Triptych’s Laurie Langerud
As the Open Enrollment Period approaches, the healthcare marketing landscape becomes a whirlwind of activity. To navigate this busy season, Laurie...
We’ve seen too many inefficiencies fly under the radar and hold companies back. Our expertise in through-channel marketing and field sales support enables small marketing teams to support distributed sales forces at scale.
2 min read
Ty Spalding : June 24, 2024 at 3:04 PM
As the countdown to Open Enrollment or Annual Enrollment Period (AEP) begins, the pressure is on for healthcare organizations to streamline their marketing and sales efforts, ensuring compliance, efficiency, and effectiveness. At Triptych, we understand the challenges faced by both marketing and sales teams in regulated industries. That's why our all-in-one marketing enablement and sales execution software is here to revolutionize your approach to member acquisition and revenue growth. Here’s how Triptych can empower your team and ensure readiness for the upcoming enrollment season:
1. Localized Healthcare Marketing Meets Legal Compliance
With Triptych, you can breathe easy knowing that every piece of content created by your field sales agents adheres to the highest standards of compliance. Our platform comes equipped with built-in compliance measures, ensuring that all marketing and sales collateral meets regulatory requirements and is automatically enforced across your organization.
2. Sales Execution Made Simple
Release your field sales agents from administrative burdens and empower them to focus on what they do best – selling. Triptych’s intelligent software enables your sales teams to generate compliant materials in just minutes, freeing up valuable time for revenue-generating activities.
3. Automated Compliance
Let Triptych take care of the complex details of compliance for you. Our platform automates user permissions, ensuring that agents only have access to permitted content. Additionally, we offer plan-level customization and segmentation, automated CMS filing with cloud storage, and brand protection measures to safeguard your organization's reputation.
4. Customizable Materials at Scale
Say goodbye to generic marketing materials. With Triptych, your field sales agents have access to customizable materials at scale, allowing them to generate personalized content that resonates with buyers in less than 2 minutes. Plus, our platform provides valuable insights to drive content strategy and optimization.
5. Agent Support
Empower your distributed marketing team with scalable resources and support. Triptych offers dynamic ad building, meeting and event support, omnichannel delivery options, self-service direct marketing campaigns, and automated agent support – all designed to streamline operations and drive success.
6. Actionable Insights in Real Time
Harness the power of actionable insights to inform your marketing strategy. Triptych provides standard and custom dashboard reporting, tracking content utilization, customization trends, platform adoption, agent utilization, and financial performance – giving you the visibility you need to make informed decisions.
With over 14 years of experience serving some of the nation's top healthcare companies, Triptych is your trusted partner for Open Enrollment/AEP readiness. Experience a 152% reduction in agent onboarding time, save thousands of hours on content personalization, and increase selling time by 20% – just like our current healthcare client who saved over 16,000 hours annually and redirected $500k in marketing spend towards other initiatives.
Get ready for Open Enrollment/AEP with Triptych and revolutionize your member acquisition efforts today!
As the Open Enrollment Period approaches, the healthcare marketing landscape becomes a whirlwind of activity. To navigate this busy season, Laurie...
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